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Philanthropy

Arts for Impact – a matched funding opportunity

The Arts for Impact campaign supports arts and culture charities working to achieve societal impact across the UK, with the public’s generosity multiplied through matched funding.

New Philanthropy for Arts & Culture (NPAC) partnered with the Big Give, the UK’s leading match fund platform, on its inaugural Arts for Impact matched funding campaign in March 2024. The campaign was aimed at supporting arts and culture charities working to achieve societal impact across the UK, with the public’s generosity multiplied through the scheme. Donations to the participating charities were doubled by the Big Give’s Arts for Impact match fund, which has been supported by generous ‘champions’, typically philanthropists, foundations or companies.

Over the seven days of the Arts for Impact challenge in 2024, a record £2.85m was raised for 238 arts and culture charities across the UK.

The campaign saw:

  • £1.3m match funding available from 26 funders and philanthropists
  • £2.85m raised for 238 arts and culture charities
  • 66% of charities supported had an annual income of less than £1m
  • 12,386 donations from members of the public
  • 56% of donations were from new supporters
  • 76% of funding went to fund activities outside London

To find out more about the March 2024 campaign, read our case study.

As a result of its phenomenal success, Arts for Impact will be running again in 2025, with charities invited to apply by December 2024 and the campaign week taking place 18–25 March 2025. We are seeking champion donors to pledge vital match funding to support the 2025 campaign.

Get Involved

If you would like to get involved and make a real impact, please contact champions@biggive.org.

If you are interested in applying to Arts for Impact 2025 as a charity, please sign up to the mailing list at artsphilanthropy.org.uk to be notified when applications go live.

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